Mainstream

Mainstream is, generally, the common current of thought of the majority. It is a term most often applied in the arts (i.e., music, literature, and performance). This includes:

As such, the mainstream includes all popular culture, typically disseminated by mass media. The opposite of the mainstream are subcultures, countercultures, cult followings, underground cultures and (in fiction) genre. Additionally, Mainstream is sometimes a codeword used for one's own actual ethnocentric or subculture point of view, especially when delivered in a culture war speech. It is sometimes used as a pejorative term. In the United States, mainline churches are sometimes referred to synonymously as "mainstream." citation needed]